Can Social Media Turbocharge NASCAR on TV?

When most people think of tech-savvy social media users, they probably don’t picture fans of NASCAR. At this weekend’s Daytona 500,…

Weekly Wrap-up: Productivity Tips for Evernote and More

Joe Brockmeier shares his strategies for getting the most out of Evernote. All of this and more in the ReadWriteWeb Weekly Wrap-up.
After the jump you’ll find more of this week’s top news stories on some of the key topics that are shaping the Web – Location, App Stores and Real-Time Web – plus highlights

Microsoft plans to ditch Live, Zune branding in Windows 8

In the next generation of Microsoft’s Windows operating system, you won’t be signing into your Windows Live Mail account or your Windows Live Photo Gallery Account, or your Windows Live Messenger account. You’ll be signing in, simply, to your Microsoft account. The “Live”

Best Western International Hotels Adds Facebook Booking [VIDEO]

Best Western International reservations are going where the customers are: Facebook.
The hotel chain is the latest to let travelers book thei…

Apple to Replace the iPhone’s Dock Connector? [RUMOR]

Apple may be planning to replace the dock connector that’s been synonymous with iPhones, iPods and iPads for almost a decade with somethin…

Redbox offers free game rentals next week

In an effort to draw attention away from all the digital streaming and distribution news that has been populating the Web lately, kiosk giant Redbox has announced a promotion where customers can get a free one-day video game rental next week. The promotion runs from Sunday to Thursday, and users must

Pinsanity: How Sports Teams Are Winning on Pinterest

Quickly shooting up the social media pyramid, image sharing network Pinterest has gained a reputation for largely being a repository for photos…

Microsoft To Replace “Live” Branding With “Microsoft Account” In Windows 8

The long-running "Live" name Microsoft has placed on its many connected services (Mail, messenger, photos, etc) is coming to an end in Windows 8, as part of their ongoing, major brand rehaul. Zune, of course, has been on its way out for some time, but will receive the coup de grace in Windows 8.

Their

Dyson’s DC39 stateside-bound, couples canister footprint with ‘Ball’-functionality come March

Lest you thought its previous ‘City’ endeavors were the pinnacle of diminutive bag-less suction, here comes Dyson with the DC39. Previously available elsewhere, the British company’s latest canister will soon sashay into the US for a cool $499. That’s a sizable wad of cash, yet that investment nets you

EA fans clamor to retrieve first “Space Edition” copies of Mass Effect 3

In case you haven’t heard, Electronic Arts has create a rather unique promotion to generate buzz about its latest title in the Mass Effect franchise. The company has attached weather balloons to a bundle of special editions of the game, and is sending them up into the atmosphere with sophisticated