Apple Inc., Made In America


There are two sayings on the back of every Apple product: Designed By Apple in California and Assembled in China. These statements attempt to say that even though the products might be assembled in a different country, Apple is an American company — a fact Apple proclaimed loudly today with a new web page titled Creating jobs through innovation.

Apple has been under fire lately regarding its overseas manufacturing partners. Apple hired the Fair Labor Association to conduct voluntary audits of the final assembly partners, including Foxconn’s massive Asian facilities. But consumers and activists alike aren’t buying it. It’s a smokescreen, they say. Foxconn will just hide the children and give everyone a new pillow prior to inspector’s arrival. This has put Apple on the defensive.